OnPoint Property Group is a full service real estate firm that assists buyers, sellers, leasers and developers. We designed a logo and identity package that was representational, functional, and befitting of the three areas of real estate that they work within. We kept the print and web materials consistent, simple, and easy to follow. In designing the website, we created it with the goal of attracting new clients, being informative and acting as the first point of contact on a mobile-friendly platform. After establishing their identity, brand and website, we created a social media presence that not only attracts new clients, but allows OnPoint to interact with and engage current customers. Google Plus, Facebook, and LinkedIn were all setup and established with cohesive graphics to further promote the real estate company.